Archive for the ‘Trackbacks’ Category

Trackback (Johnchow.com) : How not to get rich on the Internet

August 3, 2009

Today I was asked by two friends to accompany them to an “Internet Marketing Workshop” to give my opinion on what they taught. This was an all day workshop put on by storesonline.com. Had I known that was the company putting on the workshop I could have done a Google on it and saved us a lot of time but my friends didn’t know who they were so we went and checked it out. We didn’t have anything to do anyway and there was lunch included.

The event was held at the Hyatt Regency hotel in downtown Vancouver. There were over 200 people signed up for this workshop. Unlike me, most of them were here because they attended an earlier 90 minute free workshop and were told that in order to get the full picture they need to spend $20 and attend this full day workshop. I did some mental calculation in my head – 200 people times $20 = $4,000.00. Not bad at all.

Now I don’t have any problems paying $20 for an all day workshop, if the workshop was good. However, this wasn’t really a workshop at all. This was a nicely disguise internet marketing scam. Storesonline.com didn’t teach anything that you can’t find for free with a bit of Googling. What they offer was to set you up with your own online store and help you make money from it. Again, there really isn’t anything wrong with this, if you get value for your money. However, this is not the case.

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Trackback (Johnchow.com) : How often should you update

August 3, 2009

One of the most asked question is how often sites should be updated. There are two camps. One camp say create the site, doing some SEO and let Google do the rest. Then move on to the next site. There is really nothing wrong with this method but it has one major flaw – Live by the Google, die by the Google. If Google decides to change their search ranking (and they always do) your site(s) could become worthless.

The other camp says create a site and keep adding to it with updates. The goal being the readers will return to your site to read what is new. This type of site is not as dependent on Google for traffic, and if the site is really good, traffic can build up quite quickly with simple word of mouth. The question then is how often must you update a site to build traffic and keep users coming back?

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Trackback (Johnchow.com) : Blogging for dollars – It’s not just a hobby

August 3, 2009

Business 2.0 has a really nice article about some of the internet’s biggest blogging superstars. They all started small and rode the internet money train to riches beyond their wildest dreams. The bloggers they profiled included Michael Arrington, who pulls down $60,000 a month off his blog.

The answer lies in TechCrunch, Arrington’s blog about new technologies and companies. In the year since he launched the site, he has amassed such a strong following that he’s become a go-to person for VCs and tech execs looking to leak corporate tidbits or announce news. More than 1.5 million readers regularly check out his site. But here’s what gives Arrington real distinction: He’s pulling in $60,000 in ad revenue every month. That’s 10 times what the site was making earlier this year, which was when Arrington, convinced of the potentially monstrous riches ahead, quit his day job as president of a startup to blog full-time.

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Trackback (Johnchow.com) : Getting paid to write a blog post – Is this the future?

August 3, 2009

I just saw over on TechCrunch that Pay Per Post has raised $3 million in venture funding. What Pay Per Post does is allow advertisers to buy a blog post – often referred to as a paid plug. Instead of buying normal banner advertising, the advertiser would pay the blogger to write about their product or service. This of course raises many ethics and credibility issues. It is obvious that anyone paying for a blog post will want positive things said about his or her product. However, if the blogger making the post is doing the post just for the money his creditability just hit zero.

It is not that hard to spot a paid plug. If you come across a post saying, “Check out this forum, I love it!” and then find out that blog owner is not even a member, or just registered, chances are it is a paid plug. The fact that Pay Per Post has raised $3 million in venture funding is truly amazing because I cannot see how the company is going to fly.

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Trackback (Crazyleafdesign.com/blog) : 21 beautiful blog designs

July 30, 2009

Making a cool blog design that will stand out from the crowd, with all the blogs existing right now is quite a serious challenge. Before a potential new reader can get to the content of you blog you have to catch his attention. That’s when a good design comes handy. Of course, some will recommend keeping the design to a minimum and focus on the content itself. Content was, is and will always be king, but in the fast moving world of the Internet you have to use any advantage you can acquire to keep your visitors on the website.

Here are a few great looking blogs we have discovered (and published on our web gallery) over time.

You should also check out these similar articles :

Twirk Ethic

A blog by Nick Sigler, a designer and illustrator living in Nashville, TN, and working at cabedge.com . Expect posts on the topics of design, art, music and culture in general.

Twirk Ethnic

theOleg Blog

The blog of 22 year old freelance designer Oleg Kostuk.

theOleg Blog

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